Pipeline math is broken

3× coverage is an arbitrary VC rule. You don't need more junk leads—you need visibility on what actually closes.

Companies that have trusted us

EMERALD 24 logo
GAMMA AR logo
NAVATECH logo
WIZATA logo
DEVOTEAM logo
HSBC logo
MSD logo
RAKUTEN logo
EMERALD 24 logo
GAMMA AR logo
NAVATECH logo
WIZATA logo
DEVOTEAM logo
HSBC logo
MSD logo
RAKUTEN logo
THE PROBLEM

Founders and CROs who suspect their coverage targets are made-up nonsense. You're tired of chasing arbitrary 3× ratios that don't match your business reality.

Sound familiar?

Most coverage models are built on VC fairy tales, not business reality:

VC pipeline math = arbitrary 3× rules that don't fit your business
Deals vanish overnight because your 'healthy' pipeline was never real
Junk opportunities clog your pipeline just to hit coverage ratios
Forecasts nobody believes because the math is made up
Reps game the system with inflated deal sizes and fake probabilities
HOW WE FIX IT
Coverage = Quota ÷ (Win Rate × Deal Size × Buffer)

Use YOUR data, not industry benchmarks

We build coverage models using YOUR data, not industry benchmarks. Here's what changes:

Set targets based on YOUR actual win rates and cycle length
Eliminate junk opportunities with quality gates that actually work
Double rep time spent on deals that close vs. pipeline theater
Get forecast accuracy you can trust for once

THE REAL DATA

Stop chasing fake pipeline. Start seeing what's real.

Most forecasts miss by 20–30% because of over-inflated pipeline. Benchmarks show healthy teams keep 3× pipeline coverage, hit ~75% forecast accuracy, and cut junk deals nearly in half.
*Source: McKinsey; Forecastio; Scratchpad; HubSpot

Pipeline Coverage

~75%

Forecast Accuracy

~40% fewer

Junk Deals

~50% less

End-of-Quarter Scramble

THE METHOD

Fix your coverage in 6 weeks

1

Phase 1 (Weeks 1-3): Discovery & Our Proprietary 3-Pillar Audit

We begin by building a complete, 360-degree view of your business, combining hard data with human context.

Key Outputs:

  • 1-on-1 Stakeholder Interviews
  • The 3-Pillar Audit (Our Proprietary Framework)
2

Phase 2 (Week 4): The 4-Hour Strategic Alignment Workshop

(The Critical Differentiator)

This is the core of our sprint and what makes it truly effective. This is NOT a passive presentation; it is an intensive, 4-hour 'done-with-you' working session for your entire leadership team.

Key Outputs:

  • Lead with Insight
  • Force Focus
  • Secure Buy-In
3

Phase 3 (Weeks 5-6): Synthesis & Your High-Leverage Deliverable

We take every insight from our audit, every 'why' from the interviews, and every key decision from the workshop and synthesize them into a single, high-leverage strategic asset.

Results:

  • Complete Revenue Growth Blueprint
  • 90-Day Action Plan
  • KPI Dashboard Specification
  • Executive Summary & Strategy Deck

CLIENT SUCCESS

Don't just take our word.
Take theirs.

Caner Dolas, Founder & CEO @ GAMMA AR - Altior client testimonial headshot

Altior upgraded our basic Marketing into a structured Growth Engine that keeps trials flowing and drives consistent year-over-year Revenue Growth.

Caner Dolas

Founder & CEO @ GAMMA AR

GAMMA AR company logo
Philippe Maes, Founder & CEO @ Wizata - Altior client testimonial headshot

Altior's clear Go-To-Market plan, repositioned Wizata in industrial AI and fed two straight years of meaningful ARR Growth.

Philippe Maes

Founder & CEO @ Wizata

Wizata company logo
Prakash Senghani, Founder & CEO @ Navatech - Altior client testimonial headshot

Altior significantly sharpened our Product Positioning and Strategy, resonating with new clients and shortening our sales cycle.

Prakash Senghani

Founder & CEO @ Navatech

Navatech company logo

Want to see your ideal pipeline coverage ratio?

We calculate the exact coverage target for your business based on your win rates and sales cycle—then show you how to get there.

Experience across

HSBC
Emerald 24
Navatech
Rakuten